A specialized marketing and technology partner helping exceptional restaurants and hotels turn discovery into website reservations, private-event inquiries, confirmed visits, and bookings on their own sites.
Search and Maps ads should produce reservations and visits
Foot traffic-focused and private event-focused campaigns on Search and Maps. Dining-room ads get credit for website reservations, calls, directions, and confirmed visits. Event ads only get credit for a sent inquiry.
The Google profile is the storefront guests actually use
Hours, photos, menu, reviews, and posts kept current, then measured in profile views, calls, and direction requests by location.
Paid social builds familiarity before the search
Instagram, Reels, and Stories used to reach nearby guests, then tied back to reservation clicks and event inquiries.
The monthly report should show what a reservation cost
Search terms, spend, website reservations, calls, sent inquiries, and confirmed visits on one scoreboard. Declines are reported as declines.
Maps logo ads appear when someone nearby searches
The logo and a line of copy sit at the top of the map after a search. That is the Maps face of foot traffic ads, not a product that reaches people before they search.
Jay Street Media is a founder-led marketing agency for independent restaurants, multi-location restaurant groups, and boutique hotels. The job is to turn people already looking for a table, a room, or a private dining room into website reservations, event inquiries, confirmed visits, and bookings on the property's own site. The work covers restaurant SEO and local search, Search and Maps advertising, the Google profile, private-event demand, and paid social.
Clients include Michelin-starred dining rooms such as Californios, Lazy Bear, and Nisei, plus Gott's Roadside Restaurant Group, John's Grill, Harborview Restaurant & Bar, Dacha Kitchen and Bar, Kirk's Steak Burgers Restaurant Group, and Nomada Hotel Group. Founded by Jarod Farchione, formerly of Google.
Working with restaurants, restaurant groups, and boutique hotels in the San Francisco Bay Area, Los Angeles, and New York.